[844] No Picking Required: Amazon’s Defective Choice

I see two problems. First, the Amazon rating system is untrustworthy. There is simply far too much counterfeit reviewing and far too little done about it. This is a systemic problem that just needs to be fixed for the platform as a whole. The more nuanced problem, I think, is the fact that it can create a feedback loop. Something can be popular simply because it's cheap, but "Amazon's Choice" implies quality, which makes people think they're getting a deal because it's also cheap. What sprung to mind for me was LockpickingLawyer's[1] series on Amazon's Choice for things like "padlock", lock, and safe, all of which were of fairly low quality, or at least lower quality than "Amazon's Choice" would suggest. The problem is that, most of the time, people aren't going to know that what they have is low quality because it will almost never get tested and most people don't know anything about lock security. So they trust Amazon to tell them, when really it's the blind leading the blind [1]: [link] [2]: [this video]